Development and production of the world’s best veterinary pharmaceuticals starts right here at Green Cross.
Color of prosperity, richness, and peace
The main color used in our CI is green which symbolizes prosperity, richness, and peace.
The logo’s shape is the Cross, the symbol of making sacrifice, serving others, and love and this represents our commitment to make the world a place where humans and animals live in peace and harmony.
Basic Form of our CI
Since our logo is an essential element of our brand identity (BI), its forms or colors may not be altered arbitrarily. The logotype was designed in a way that represents consistency we have developed with our customers and maintains optimum readability.
We ask those who would like to use Green Cross’s logotype to enlarge or reduce the manuscript containing it in direct proportion so that it may not be modified. In principle, use of our logo is restricted to a printout of the data stored in a computer. However, in case you want to use the logo when a digital format is not available, you must use a GRID SYSTEM so that the shape of the logo may not be altered.
Our CI Written in English
Our CI Written in Korean and English at once
Grayscale logo is used to print documents such as public documents in black and white.
Our Brand Mark should be reproduced in colors that provide sufficient contrast with background colors for maximum clarity of the logo and colors and background colors other than the main color are available for use. To ensure that the Green Cross Logotype is clear and legible, the Brand Mark is not to be reproduced in one tone and the same applies to logo package or special printing (gold leaf, silver leaf, tooling, etc.) which means that the quality of the material or colors should be represented in a way that contrasts with the logo. This rule should be adhered to in order to prevent colors that clash with the logo from being applied to the Brand Mark.